Google Analytics Training in Nagercoil
Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. Google launched the service in November 2005 after acquiring Urchin.Google Analytics is now the most widely used web analytics service on the Internet.Google Analytics is offered also in two additional versions: the subscription based Google Analytics 360, previously Google Analytics Premium, targeted at enterprise users and Google Analytics for Mobile Apps, an SDK that allows gathering usage data from iOS and Android Apps.
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Total Training Hours and Timing:
- Training : 30 hours ,2 hours/ Day(15 days in total)
- Timing is upto your convenient ,Daily and Weekend Class are available.
TRAINING SYLLABUS:
- Google Analytics Overview
- Overview of Google analytics
- How Google analytics works
- Overview of Google analytics structure
- Importance of analytics insights
- Importance of cookie tracking
- Google Analytics Account Set Up
- Integration of analytics code in website
- Importance of goals and conversions
- How to setup goals conversions?
- Bounce Rate & Exit Rate Importance
- Importance of funnels
- Set up funnels in goals
- Integrating AdWords and analytics account
- Marketing Strategies via Google analytics
- Introduction to Tag Manager
- How to set up link tagging
- Importance of filters and segments
- Web Analytics Reports
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